Pagoda--Space alien broccoli?

Shopping this week we found this interesting broccoli--called "pagoda." We googled it and came up with an entry that said "I've never seen this before." Of course we had to try it out. It tastes delicious. However, when you see it in soup, you wonder if a space alien hand is going to reach out and grab you. Do you suppose this is a genetic experiment gone wrong--a Frankenstein veggie?